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The thinking behind Von

Ideas, research, and stories from the teams changing how revenue gets done.

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How to Keep Your CRM Clean Without Policing Reps
Thought Leadership

How to Keep Your CRM Clean Without Policing Reps

76% of CRM users say less than half their data is accurate. The fix is not more enforcement. It is removing the manual entry that causes the problem.

How to Measure Rep Performance Beyond Quota Attainment
Thought Leadership

How to Measure Rep Performance Beyond Quota Attainment

Quota attainment is a lagging indicator. By the time it shows a problem, the quarter is over. Here are the leading indicators that predict rep performance.

How to Track Competitor Mentions Across Your Deal History
Thought Leadership

How to Track Competitor Mentions Across Your Deal History

Sales calls are the top source of competitive intelligence, but most teams never mine them. Here is a framework for tracking competitor mentions at scale.

How to Set Up Territory Planning Without a Dedicated Analyst
Thought Leadership

How to Set Up Territory Planning Without a Dedicated Analyst

Territory planning increases revenue 2-7% without adding headcount. Here is a four-step framework that works without a dedicated planning analyst.

How to Build a QBR Deck in Minutes, Not Days
Thought Leadership

How to Build a QBR Deck in Minutes, Not Days

CSMs spend 4-5 hours rebuilding the same QBR deck every quarter. Here is a six-section framework that cuts prep to under 30 minutes.

Sales Forecast Framework: 5 Steps Leadership Trusts
Thought Leadership

Sales Forecast Framework: 5 Steps Leadership Trusts

79% of sales organizations miss forecast by more than 10%. A five-step framework that attaches evidence requirements to every forecast category.

How to Run a Pipeline Review That Finds Real Risk
Thought Leadership

How to Run a Pipeline Review That Finds Real Risk

Most pipeline reviews are status updates. Here's a data-backed framework for running reviews that catch at-risk deals before they blow your forecast.

Agentic AI for Revenue Teams: What It Is
Thought Leadership

Agentic AI for Revenue Teams: What It Is

Agentic AI goes beyond chatbots and copilots. Here's what it means for revenue teams, why it matters now, and what to look for in an agentic revenue platform.

Momentum Acquired by Salesforce: What Changes for GTM
Thought Leadership

Momentum Acquired by Salesforce: What Changes for GTM

Salesforce acquired Momentum to feed Agentforce with conversation data. What happens to the product, and what GTM teams should weigh before committing.

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