Cresta gets deeper analysis and consistent answers, without adding headcount.
Chris Hudson leads revenue operations at Cresta, where everyone is trying to do more with less. He shares how their analytics leader used Von to analyze huge amounts of data for the QBR, how shared definitions in Von's org memory mean everyone gets the same answer, and how quickly the team went from connecting data sources to handing Von real work.
Von is like an employee that I can give a task to and without me hiring an additional headcount.
I am Chris Hudson. I'm the director of revenue technology at Cresta Intelligence.
So one of our first users was our Senior Director of Analytics, Ted. He used it for basically our QBR. So being able to analyze massive amounts of data to be able to get things done quicker and share it with our executive team. He's able to do deeper levels of research with basically not adding on another headcount. We can trust the answers from Von due to the org memory, so we set basically the definitions of this is what ARR is, this is how we look at renewals, every other person that uses Von is able to actually look at the same answer.
The implementation process with Von is really easy. You start by connecting Von to your data sources and it builds its own persistent org memory. And then once that's done and it builds that data structure, all you have to do is start asking it questions, giving it a task, and it executes them. All of us are trying to do more with less. I have a full plate. And so being able to have Von not have me be the bottleneck would be to me a fantastic adoption of Von across our organization.